For this customer we started from the very beginning. A land development group in eastern Canada that focuses on waterfront property. They wanted each project to still feel cohesive with their brand and still be able to stand alone when focused on.

We created their main logo with inspiration from the lighthouse on their very first project, helping to reiterate the groups focus on coastal properties. The individual project logos share characteristics, such as the Prince Edward Island icon, the shape and layout, while the colors and other icons are specific to the location of that project. A template that stays consistent with each new development.

We wanted to create one main website where potential buyers could view all of the different properties across the Island, then each location have it's own landing page including facts about the area, location amenities, and several links to local activities, restaurants and entertainment. Multiple graphics were made to create a clear representation of the land for sale. SEO and a mobile friendly version were also built to further the sites reach.

Along with logo, artwork and graphics design MFM Designs also assisted with designing advertising signage at the project locations